STANCE

My stance on beautiful jewelry is one of awe and wonder. Since childhood, I have been amazed and dazzled by beautiful things. As an expert in jewelry marketing and sales, I selectively seek out collections which are both unique and will complement each other.

I have spent over twenty-two years traveling to the most coveted stores across the country, discovering the most beautiful and compelling collections to represent. My collections are diverse, distinctive and work in seamless harmony together.

My stance is clear –it takes a jewel to shine.

Bio

Tara Florey is a reputable and established designer jewelry sales professional with deep history of success in jewelry sales and strategy. She represents a selective yet diverse line of jewelry, creating harmony between designers and stores. Tara utilizes a consultative yet assertive sales approach to cultivate strong, loyal relationships in the industry. Drawing from her deep insights into the end customer, she develops niche trade shows and engages in competitive sales tactics to achieve exceptional sales success.

Tara is able to quickly adapt to an ever-changing industry, staying actively engaged with current trends, pricing and local demographics. She is skilled at presenting at trade shows as well as using social media and websites to market and build brand awareness.

Tara has been a top sales producer throughout career, with outstanding records of achievement working for Morgane Le Fay, Sola and M+J Savitt. As a consultant, she consistently achieves between 30 – 40% wholesale growth in sales for her clients.

Tara is an active partner in your business, from arranging trunk shows to showcase or sell a test line, to training staff on the collection and intricacies of the pieces; she takes the time to understand the inspiration behind the line and provide her expertise on developing the business and marketing strategy.